Levi’s

bloom sell in video

Minco and New Waverly Studios teamed up to produced two sell-in videos for Levi’s.

The brief was to produce a short video that would help sell Levi’s X Bloom sandals. Bloom creates plastic-like material out of algae and Levi’s wanted to amplify their sustainable efforts with this new product.

We, created a video in the Lake District, with lots of imagery of water and earth. We used two dancers to give the video movement and flow, like water.

We provided 2 Model Dancers, 1 Creative Producer and 2 Assistant Producers to venue scout, organize filming permits, organise filming crews and kit. Produce shoot schedules, call sheets and RAMS.